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Trends from Asia: A Smarter Way to Shop?
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What we can learn from Asian markets about online grocery opportunities. -
Brand values game
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Do people know the values of the biggest brands in the world? We took the top ten brands from Interbrand’s - Best Global Brands 2012 list, we then went about finding their … -
"Click Here": The Newest Ways Brands Are Doing Well by Doing Good
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As the Internet continues to shorten the distance between companies and their stakeholders, a myriad of new ideas and tools have emerged for brand strategy, marketing and … -
Supermarket secrets: Is your local supermarket deciding what you eat?
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Think junk food is the only factor helping to create an overweight America? Think again! A new study reveals that lack of education and even lack of local access to a grocery … -
Analysis: Hotels must use targeted marketing to attract green consumers
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Hotels trying to attract green consumers should use targeted marketing that draws on both functional and emotional green images, according to research from the University of … -
Five consumer trends and what they mean to sustainable packaging
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A recent survey has revealed that attitudes toward packaging are playing a greater role in brand perception and product choices. Take a look at this link for five key … -
Top 10 Mistakes in CSR Communications
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Here are 10 common mistakes your company might be making with its CSR communications and how to fix them. -
SC Johnson Wants to Change Consumer Behavior
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"In partnership with Recyclebank, the company is launching the Green Choices Recycling Challenge, which aims to increase curbside recycling in 50 communities across the … -
Smart Shopping Cart Scans For Ecofriendly and Healthy Foods
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- Recommended
A new shopping cart promises to help your customers make much more environmentally responsible (and healthy) decisions about their purchases. -
It’s Much Easier Being Sustainable Than Green
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Green or Sustainable--what's the difference?